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Thursday, 6 November 2014

Genre Research

Britpop is widely popular all across the UK, the genre peeked in the 1990s when bands such as Pulp, U2,Take That and Oasis were all releasing their best music.

Across all of these bands there are quite a few similarities which make up the conventions for video of the Genre. One of the most notable conventions of this genre is the use of colour, or lack there of. many famous Britpop music videos are shot either in greyscale or using a very dull colour pallet. this is usually to fit with the pace and feel of the music as Britpop is characterised by being quite melancholy in it's tone. keeping with this the editing of most of these videos



Unlike some other genres, Britpop videos never use any diagetic sound bar the lyrics being sung by the band, this is a staple among videos from all of the main Britpop bands.

One of the most successful Britpop bands was Oasis with many records to their name, as well as being the most recognisable Britpop band to this day. Possibly their biggest success was the song "Wonderwall" which earned the band millions.

As well as it's financial success, Wonderwall also won the award for best music video at the Brit Awards on the year of it's release in 1996. This video, quite naturally, became extremely influential in the Britpop genre and many of it's features can be seen in videos that followed. these featured included the slow paced editing and the strong focus on the band playing out the song onscreen, as well as the lack of colour throughout the video. Interestingly some colour isolated colour is kept in the video in order to highlight certain objects such as the instruments

The costuming for Britpop bands is quite well established. The main style is just to keep things casual, most Britpop bands wear nothing flashy, just everyday (mostly dark) clothing. Most bands of this Genre look as if they are not dressed for a performance at all. this re-enforces the down to earth feel of this genre as they sing about everyday problems for regular people rather than the big money/ flashy lifestyle that is pushed by Rap and big rock bands.

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